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#4: Is Amazon your competitor, or your partner?

#4: Is Amazon your competitor, or your partner?

The Onlinification Pod
15 min
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Amazon launched in Sweden at the end of 2020 - over 20 years after they launched in other European markets like Germany and the UK. To mark the occasion, we dedicated an entire episode to Amazon (which we seem to mention in every episode anyway). What is Amazon, why are they successful, and should you as a business see them as a competitor or a partner? Find out by listening to my discussion with Anders and Stellan.