#42: Why your business should experiment more
The Onlinification Pod
The best way to generate new ideas and develop new offerings as a company is to experiment. The most successful companies always have one thing in common - they're keen to experiment with new initiatives and ways of working, even if they result in failure. Lots of companies would like to adopt this mindset - but when the daily pressures of business pile up, it's hard to do.
In this episode, I spoke to Anders and Stellan about their views. They're both big fans of experiments, and we conduct plenty on ourselves here at Zooma. Our discussion covered plenty of topics, but we spent most of our time talking about how Zooma uses experimentation to establish best practice, some of the success stories we've experienced, and how your company can start creating a culture of experimentation.
Enjoy, and don't forget to subscribe! Either here, or at https://www.zooma.se/en/learn/podcast