The B2B Enablement Hub

As many of you already know, you should never start a new online project by discussing which system is best suited for your new online solutions. Nevertheless, in this blog post, that’s exactly what I am going to do!

I often get questions about how to handle and store different kinds of digital assets like images, videos, a product datasheet and information when it comes to online and print. These discussions usually boil down to ‘when to use a PIM and when do I need a DAM and what is really the difference between them.’ Here’s the answer I usually give.

When choosing hosting solution for your WCMS it often comes down to a choice between an on-premise or cloud-based solution. So what are the main arguments for each solution? 

I have been working with website Content Management Systems (CMS) for 16 years or so. Around the time I got started, there was a flood of discussion about the ROI of implementing a content management system, mostly written by vendors trying to sell very expensive software in an immature market. We are now in a more mature market, but over the past 16 years two big things have changed:

A Web Content Management System, WCMS - now almost exclusively referred to as CMS, is a software system that provides website authoring, collaboration, and administration tools designed to allow users with little knowledge of web programming languages to create and manage website content with relative ease.