The way Zooma works

 At Zooma, we make businesses thrive by helping them attract, engage and delight customers. Discover how our methodology drives success for B2B companies. 

Attract

Attract to win the authority battle and start dialogues

Shaping your strategy and positioning, building platforms and content to attract the target audience, and then activating campaigns that generate the desired interactions.

Delight

Provide unique customer value and establish partnerships

Evolving retention strategies and measuring satisfaction through NPS. Developing portals, knowledge content, demos, and personalised campaigns to retain and grow customer relationships.

An approach based on three pillars

We believe in a structured approach to success, built on three essential pillars: Foundation, Platform and Experience and Activation and Reach. Together, the three pillars cover everything you need for long-term results.

01

Foundation

Advise

Building a strong foundation for success

The Foundation phase focuses on crafting a strategy that align with your business goals. We leverage analytics, branding, and our expertise to ensure your company thrives in a competitive landscape.

Woman presenting in a meeting room while another person watches from a table with a laptop.
02

Platform and Experience

Create

Creating exceptional user experiences

The Platform and Experience phase focuses on designing intuitive customer experiences and content that engages and converts. We ensure smooth implementations, migrations, and integrations, enabling your business to perform to its full potential.

Woman writing a diagram on glass, focusing on a box labeled “A.”
03

Activation and Reach

Drive

Driving results through targeted activation

The Activation and Reach phase is designed to amplify your go-to-market efforts through targeted performance. From email and ABX campaigns to comprehensive training in sales outreach and LinkedIn, we equip your team with the skills and tools needed for success.

Man giving a presentation next to a screen displaying “Targeted activation.”

Steps

Our typical project structure

1.

Brief and approach

We begin by understanding your goals and defining a tailored approach.

2.

Development and creation phase

We mutually work to create and implement the solutions and assets needed.

3.

Testing and reviews

We rigorously test the solutions and assets to ensure they meet your target audience's expectations.

4.

Activation and optimisation

Once launched, we activate the solutions and the assets, and monitor their performance for continuous optimisation.

Proven methodology for measurable results

Zooma's methodology is designed to drive success for B2B companies. With over 100 successful implementations, we ensure that our clients achieve measurable results. Our strategic approach combines analytics, innovation, and hands-on support to maximise impact.

>59%

Net promoter score since 2015

+100

Successful change initiatives

+10

Fortune 500 companies since 2001

Discover our proven methodology

Let's tailor an approach for your business needs.