Activate
Maximise your ROI with performance marketing
We have designed our performance marketing services to drive your desired results. Using paid search, social advertising, and conversion rate optimisation, we strengthen your online presence to turn traffic into qualified opportunities.
Paid search
Target the right audience with strategic paid search campaigns that convert.
Social media advertising
Engage your customers through tailored social media advertising that generates leads.
Engage
Nurture leads with targeted email and database activation campaigns
We provide tailored email marketing and account-based marketing (ABM) campaigns to effectively engage high-value accounts. The focus is on segmented, personalised content and targeted outreach to nurture and convert your highest-value, most relevant leads, rather than contacts that are unlikely to become customers.
Targeted outreach
Reach the right audience with precision-targeted messaging and personalised content.
Performance tracking
Monitor campaign performance to optimise your approach and maximise ROI.
Empower
Empower your team with comprehensive sales, marketing, and service enablement training
The training programmes equip your team with the skills to excel in sales, marketing, and service. From LinkedIn strategies to service excellence trainings, we cover all bases to help your team drive success.
Sales enablement training
Enhance your sales approach and close deals more effectively with our expert-led sessions.
Marketing enablement
Learn to leverage digital tools and strategies for impactful marketing campaigns that convert.
Process
Unlock your business potential with activation and reach
Guiding you through a proven process that ensures an impactful sales, marketing, and service approach with measurable outcomes.
Understanding your unique needs
Bringing strategies to life
Measuring success and adjusting tactics
This agency has challenged my company and team to think outside of the 'typical box' of B2B marketing. Having a partner that truly understand the intricacies of B2B, as well as people's consumption of info online is rare.
Cynthia Samuelson
Senior brand and marketing manager
With excellent knowledge and high ambition regarding communication, brand building and digitalisation, Zooma has helped us as a company take a gigantic leap forwards.
Mattias Sjöstrand
Head of Communications, Mölndal Energi
The B2B Enablement Hub
Insights on performance marketing
Explore the latest ABM articles from The B2B Enablement Hub and performance marketing customer cases.
From data chaos to ABM clarity
Implementing account-based marketing (ABM) without clean, structured data is akin to launching a campaign without a clear strategy. The consequences of such a move can be dire. If your CRM isn't ready to support ABM, you'll be flying in the dark, no matter how creative your messaging is or how sophisticated your tech stack might be. You risk depleting your resources, frustrating teams, and potentially failing to deliver the right message to your most valuable accounts.
Crafting personalised content for ABM
Content in ABM serves as your most effective tool for establishing relevance, fostering trust, and creating opportunities. However, generic content is insufficient. High-value accounts expect communication that reflects their reality, not your content calendar.
How Novar used Meta Ads to enter the Swedish market
