Thoughts, facts, and knowledge
HubSpot
If you're considering testing HubSpot's Marketing Hub, you can get the information you need to make a decision in this article.
HubSpot's list of marketing trends for 2021 has some great insights - I've summarised what I think are the most interesting ones.
Business strategy
Learn how to follow up on your Facebook- and Instagram ads in HubSpot with the extended ads add-on feature.
Conversion
More and more frequently we are asked about A/B-testing. People wonder what it is and why, when and how shall it shall be used.
Here are 5 steps to help you build an internal name nomenclature with good examples and provide a template.