Thoughts, facts, and knowledge
Inbound
The importance of the buyer persona is evident but where do you start with building one? Get some advice and download the free buyer persona template.
Content creation
Get insights on how to get input to new content offers and articles for your blog or knowledge hub. Take part of my thoughts in our vlog.
Here are the most read blog posts on The Onlinification Blog 2018!
Here are the most downloaded content offers on The Onlinification Blog 2018!
Here are the five most read blog posts on Zooma’s The Onlinification Blog last year!
Marketing
In May 2018 the new EU data privacy legislation called the General Data Privacy Regulation (GDPR) is coming into force. What do you need to know?
Here is the Zooma team's 2017 summer reading list, enjoy!
Learn what an editorial board is and get tips on how to work with an editorial board.
Are you preparing your website for Generation Z, that is, the next generation decision makers?
How to get in control before starting off a complex photo or video production.
Do boring hard facts in a user manual win over impressive features lists in glossy sales brochures?
Business strategy
Connect your Google AdWords account to HubSpot!
Conversion
Learn to increase your click through rates from the SERP and social shares.
Here is Zooma’s summer reading list for you to explore and enjoy
Guidance for calculating ROI of implementing a Content Management System (CMS).