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    zooma-tilka-case

    Evolving Tilka's brand and online presence

    Tilka partnered with Zooma to transform its brand and enhance its online presence.

    Mönsterås, Sweden

    Head office

    80 MSEK

    Annual turnover (2024)

    15

    Number of employees (2024)

    2024

    Started working with Zooma

    About Tilka

    Tilka, part of the Bufab Group, offers a wide range of fasteners, special components, and customised logistics solutions for the manufacturing industry in Sweden.

    Visit tilka.se (in English)
    zooma-tilka-website-before-redesign (1)

    The challenge

    • Tilka's website and the visual identity did not represent Tilka's core values and customer-focused approach.

    • While the website held a wealth of information, it was difficult for visitors to navigate and find what they needed. 

    • It was difficult for website visitors to contact Tilka's team online. 
    Things that are difficult to explain, Zooma understands impressively well and manages to visualise those thoughts. They work methodically and always deliver what is agreed upon and more.
    Jonas Karlsson, Managing Director, Tilka

    The solution

    Zooma worked closely with Tilka to address their challenges with concrete deliverables by creating:
    The brand underwent a refresh, maintaining the original logo while updating fonts, colours, design, and images.
    Zooma have established a new online presence with a redesigned website in HubSpot CMS, featuring fresh content, improved navigation, and clear messaging.
    Easier accessibility for visitors to find information and get in touch with Tilka’s team. 
    zooma-tilka-case-highlights
    It has been a pleasure working with Zooma Agency. They manage to combine fantastic expertise and professionalism with a warm, social, and welcoming feeling, which makes them very inspiring to work with. They are attentive and can turn your thoughts into a visual product. I recommend Zooma Agency for all kinds of web and marketing projects you might have.
    Jonas Karlsson, Managing Director, Tilka
    zooma-hand-holding-phone-tilka-website

    The result

    The collaboration resulted in a refreshed brand identity and a modern online presence that truly represents the Tilka of today. 

    • Tilka has updated their brand and online presence with a website that reflects who they are and the premium quality of their business.
    • An improved experience for visitors to find the right information and easily get in touch. 
    • The ability to easily maintain the website and track performance data. 

    With tight collaboration, we were able to shape and create something that truly reflects who Tilka is today. Taking a comprehensive approach in a short and smooth process made it especially fun to work on this project.

    Anna Jodlovsky, Art Director, Zooma

    What we implemented

    A project of this scale relies on multiple services and solutions working together to achieve results. Here are key areas that delivered value for Tilka.

    A fresh website in HubSpot CMS with new content, streamlined navigation and clear messaging. 

    Explore this solution

    A new brand identity that reflects the premium quality of Tilka's business.

    Our branding services

    Created all website content and provided a detailed photoshoot brief with AI mockups to ensure the visuals aligned with the new brand and clearly supported the messaging.

    Our content creation services

    Onboard the marketing team on the HubSpot CMS and contact management.

    Our education and training services

    zooma-tilka-podcast

    We invited Tilka's Managing Director, Jonas Karlsson, to The Onlinification Pod to discuss Tilka's journey to growth and precision.

    Listen and get some of his advice for other companies facing a similar transformation.

    Listen to the podcast

    Is your company on a transformation journey?

    If Tilka's journey looks like something your company wants to achieve, book a meeting with CEO Anders Björklund to discuss your project in more detail and how we could help you make the same transformation.