How to plan your Social Media content

By Niyat Ghebremichael

How to plan your Social Media content

I believe that you shall plan, coordinate, and schedule all your social content in advance with a Social Media Content Calendar. Feel free to download our free template to organise your Social Media posting.

If you want to publish content consistently in your social media channels, you should take care of content planning. By planning, you can ensure that all the necessary work is done on time and that your posts go online at the right time. Keep track of all topics, dates and channels with a calendar. You will save time, nerves, and you won't forget an important event.

Social Media holidays help you to create relevant content and engage with your audience on particular dates. In the Social Media Calendar – which you can download below – you will find the most important international days such as 'New Year's Day' and Social Media holidays such as 'Coffee Day' for 2019 entered for you. More international days can be found at Venngage.

Important events 2019

Major events, significant anniversaries, and regional or national events are ideal to be utilised for social media marketing. Below, I have listed some important dates for the second half of 2019, so you won't miss important dates:

  • August 8, 2019: International Cat Day
  • August 9, 2019: National Book Lovers Day
  • August 19, 2019: World Photo Day
  • August 26, 2019: National Dog Day
  • September 5, 2019: International Day of Charity
  • September 27, 2019: World Tourism Day
  • October 1, 2019: International Coffee Day
  • October 30, 2019: Halloween
  • December 25, 2019: Christmas Day

Later this year, I will provide the 2020 Social Media Content Calendar, if you want to be alerted when it's published, please fill out this form. And below you can download the 2019 Social Media Calendar.  

Social Media Content Calendar for download

Download our free Social Media Content Calendar for 2019 as an Excel template. You can customise it to suit your own needs by adding the columns or removing those you don't use.

 Download the Social Media Content Calendar

Niyat Ghebremichael
Niyat has been a content manager at Zooma since 2019. She loves to create content​ and helps to bring campaigns and ideas to life.
Keep me updated!
Oh no! Could not find any posts that were tagged with “content-creation”!