The process of planning the full project, from system to people, was very clear and systematic, which gave us full confidence going into the implementation phase. The project in full has been very successful, but the onboarding of our teams was outstanding, structured, logical, involving (for all levels of experience) and fun.
One of the main reasons for this successful implementation is Zooma. Because Zooma can understand the business needs and has a structured way of working. Also, the team members are up-to-date, outside-the-box thinkers, and supportive.
This was a project with a lot of moving parts, and we had to bring together all our teams to execute it properly – from design and content to web development and strategy. Looking back, I think it’s clear we managed to make use of our full capacity and produce something that Interwheel can be proud of.
It’s not very often you get to create a whole new brand from scratch, so the Interwheel project was really exciting. In the end, I think our mutual team created a brand that is clean, professional and totally different from Interwheel’s competitors. I’m really happy that it’s been received so well by Interwheel’s team, owners and customers.
