How one brand is reinventing the ecommerce return experience

By Stellan Björnesjö

How one brand is reinventing the ecommerce return experience

Did you ever stop from buying something online because it was too difficult to return the item? I have for sure. Well, thankfully a solution might be forthcoming at last. A Dutch denim brand is leading the way and reinventing the ecommerce return experience.

So how does it work? Imagine this: How about getting the delivery on the chosen delivery day and time, then having fifteen minutes to fit the items?

After fifteen minutes, the delivery guy comes back to pick up the articles that you might want to return. Brilliant in its simplicity. And the second best part?

The service is free by orders worth more than € 250 (or else €9,95 by orders worth between €125 and €250, and €19,95 by orders worth below €125). Unfortunately it's only avaliable in the Netherlands, but you can read all about it right here in the shipment information for JeansOnline.

I find it strange that more brands so far haven't picked up on the idea, but I hope they will.

Stellan Björnesjö
Online Strategist at Zooma since 2012. 15+ years of experience as a manager, business developer and specialist within online and e-commerce.
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