Thoughts, facts, and knowledge
Digital sales
Selling to a DMU can be complex. Reconsider your sales methodology and the role of marketing to enable sales in closing more deals.
Explore the levels of sales transformation and how to achieve organisational sales transformation.
Can we now say welcome to a modern world supporting the new B2B buying?
What do modern buyers look for in sellers? And does your sales team make the grade?
Is your company losing customers faster than it can bring in new ones? Chances are there's way too much friction in your process.
All B2B sales managers know that sales transformation must happen. Why do some sales transformations initiatives fails and some succeed?
What's the best way for a sales team to generate leads in 2021? As always, relevance is key.
Digital transformation
Digital business and sales transformation is a hot topic in B2B. Money is spent redesigning customer experience, sales processes, and business models.