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    How did it go on Black Friday?

    How did it go on Black Friday?
    Dec 13, 2021 | 1 min

    A few weeks ago, we let you know about our plans for Black Friday. Instead of enticing people with deals, offers and promotions and trying to sell as much as possible, we decided to take a different approach - by donating the day's profits to charity.

    Well, we've finished counting now, and the total amount came to 30,000 SEK. Thanks to our customers for making this donation possible.

    Our donation will be split equally between Göteborgs Stadsmission and Faktum - two organisations that are very important to us. Both work tirelessly to help people in our city suffering from homelessness, poverty, unemployment, addiction and social vulnerability, so we're very happy that we can support them.

    If you want to learn more or make a donation of your own (and we think you should), take a closer look at the links below.

    Stadsmissionen.org
    Faktum.se
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    Anders Björklund
    Anders Björklund is the founder and CEO of Zooma. Since starting the agency in 2001, he has helped shape Zooma into a partner that advises, produces and drives ambitious B2B companies forward. Over the years, Anders has worked with hundreds of companies, helping them become more digital and more effective online. He focuses on connecting business strategy with practical execution, turning complex offers into clear communication that works. A large part of his day-to-day involves working with our customers' sales teams and leaders to boost their knowledge and effectiveness. He's known for his inquisitive nature and for asking a lot of questions (often the uncomfortable but necessary ones). He's also a sports fanatic — and of course, a dedicated GAIS supporter.
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