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    Make Black Friday Charity Friday!

    Nov 27, 2019 | 2 min

    Black Friday is spreading like wildfire across the world. In the last week of November, many of us go mad and buy lots of stuff we don’t need—only because it’s cheap. Meanwhile, poverty increases all around us, including our hometown of Gothenburg.

    At Zooma, we believe that you should spend resources wisely. Funds should be used to reach defined goals that are the result of careful considerations and wise decisions. We are also convinced that most people are humble and caring at heart, but amidst the shopping bonanza that is Black Friday, we can all benefit from being reminded of those in our society that are less fortunate.

    So we have decided to turn this years' Black Friday into Charity Friday and support two local organisations that actively contribute to fighting poverty in our hometown of Gothenburg.

    On Friday, Zooma donates SEK 1,000 per employee, equally shared by Faktum and Stadsmissionen. Thank you for everything you actively do to alleviate the suffering for those that need it most in Gothenburg!

    Here you can find the poverty report 2019 (in Swedish) from Stadsmissionen. 
    Anders Björklund
    Anders Björklund is the founder and CEO of Zooma. Since starting the agency in 2001, he has helped shape Zooma into a partner that advises, produces and drives ambitious B2B companies forward. Over the years, Anders has worked with hundreds of companies, helping them become more digital and more effective online. He focuses on connecting business strategy with practical execution, turning complex offers into clear communication that works. A large part of his day-to-day involves working with our customers' sales teams and leaders to boost their knowledge and effectiveness. He's known for his inquisitive nature and for asking a lot of questions (often the uncomfortable but necessary ones). He's also a sports fanatic — and of course, a dedicated GAIS supporter.
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