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    • The 2020 results of The Onlinification Hub survey

    The 2020 results of The Onlinification Hub survey

    The 2020 results of The Onlinification Hub survey
    Jun 3, 2020 | 3 min

    In May, Zooma did the yearly questionnaire with subscribers of The Onlinification Hub. Here is a summary of the findings. Huge thanks to everyone taking the time to respond. 

    What is The Onlinification Hub?

    Back in 2012, some of our friends asked us to launch a place online to provide answers on why, what and how to apply onlinification and digitalisation. That is why we introduced The Onlinification Hub. 

    The Onlinification Hub is a Knowledge Hub where Zoomers share philosophical, strategic and practical advice on how to make online and digital a natural part of doing business.

    Today we have a big crowd of loyal followers, consuming our content on a daily basis.

    Main takings from the questionnaire

    Occasionally, we ask a selected group of our subscribers how satisfied they are with the hub, what topics they want to hear more about, etc. Here are the results of the last questionnaire:

      • Our subsrcibers find the hub relevant.
      • The hub keeps them up-to-date and educates them.
      • They want to read more about the following topics: online trends, digitalisation, strategy and content creation.
      • Content types: They want us to use more video on the hub, and generally they want Zooma to run more online courses, case studies and also that we should create more podcast.

    It keeps me updated. It helps me to think inside the box before I have to think outside the box. Keep up the good work.

    – Anonymous

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    Anders Björklund
    Anders Björklund is the founder and CEO of Zooma. Since starting the agency in 2001, he has helped shape Zooma into a partner that advises, produces and drives ambitious B2B companies forward. Over the years, Anders has worked with hundreds of companies, helping them become more digital and more effective online. He focuses on connecting business strategy with practical execution, turning complex offers into clear communication that works. A large part of his day-to-day involves working with our customers' sales teams and leaders to boost their knowledge and effectiveness. He's known for his inquisitive nature and for asking a lot of questions (often the uncomfortable but necessary ones). He's also a sports fanatic — and of course, a dedicated GAIS supporter.
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