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Zooma launches Online Grader

Zooma launches Online Grader

Today, online marketing and communication is about more than your .com/.xx and a few login protected areas. It’s about being present through blogging, alerts, chats, monitoring, activities in offsite communities (a.k.a. social media), responsiveness, mobile, email marketing, lead nurturing and analytics. And many decision makers and marketers are frustrated by how they shall manage and align what they do online. In response to this Zooma has created the Zooma Online Grader.

As a marketer, you need to be aware of how your marketing and communication impacts your entire sales and marketing process. 

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Zooma Online Grader does this by looking at all aspects of your marketing efforts. It lets you know where you’re succeeding and what you need to spend more time improving. The grader will help you understand:

  • Competitive Benchmarking: Is my marketing more or less effective than my competition?
  • Lead Generation: Are my marketing efforts generating enough leads and sales?
  • Social Media: How effectively are we utilising e.g. Facebook, LinkedIn, and Twitter in our marketing?
  • Blogging: Is my blog driving results that justify the time investment, or are we wasting time doing the wrong things?
  • Overall Analysis: What are the strong points and weaknesses in our online foundation?

Following analysis by Zooma, the Online Grader will give you a report on the above and outline why you should take particular steps to improve and what your top priorities should be.

Additionally, if we find something you could be doing better, we will give you resources to learn more about that particular topic so you can become a marketing superstar, and take your marketing to the next level.

Click below to register for a login and grade your online marketing and communication.

Get access to Online Grader

Anders Björklund
Anders Björklund is the founder and CEO of Zooma. Since starting the agency in 2001, he has helped shape Zooma into a partner that advises, produces and drives ambitious B2B companies forward. Over the years, Anders has worked with hundreds of companies, helping them become more digital and more effective online. He focuses on connecting business strategy with practical execution, turning complex offers into clear communication that works. A large part of his day-to-day involves working with our customers' sales teams and leaders to boost their knowledge and effectiveness. He's known for his inquisitive nature and for asking a lot of questions (often the uncomfortable but necessary ones). He's also a sports fanatic — and of course, a dedicated GAIS supporter.
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