Stellan Björnesjö is an online strategist at Zooma and has been part of the team since 2012. He works with senior leadership teams and in-house specialists to shape digital strategies that drive real results, from information architecture design and analytics to long-term online planning that's aligned with business goals. With 15+ years of experience in online, e-commerce and business development, Stellan combines analytical precision with a drive to understand how technology fits into the bigger picture rather than chasing every new trend. His curiosity and habit of connecting dots across disciplines help him identify opportunities others might miss. He's also one of Zooma's leading AI evangelists — if you can think of an AI tool, it's likely that Stellan's already tested it.
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Lot´s of people are speculating in where Google is going next. So far Google have been easy to understand, they have been driven by the maximisation of their search advertisement business which have lead them to reinvent for example email, and for those who don't mind about the privacy concerns it's been mostly great! So what now?