Partnering for the planet: Supporting Naturskyddsföreningen in 2025

Partnering for the planet: Supporting Naturskyddsföreningen in 2025

In 2025, we will continue supporting Naturskyddsföreningen, Sweden's largest environmental organisation. Founded in 1909, Naturskyddsföreningen works on various critical issues, including biodiversity conservation, climate change mitigation, and sustainable practices promotion.

SoMe_Picture_EN_2025Addressing climate change is a priority for everyone, but it’s only part of the solution. Protecting biodiversity, promoting sustainable agriculture, and preserving fragile ecosystems are equally vital. Naturskyddsföreningen, Sweden’s largest environmental organisation, is deeply engaged in all these areas, advocating for sustainable practices and mobilising individuals and businesses to take action.

Here are a few examples of the environmental victories Naturskyddsföreningen won during 2024, with the help of the people and companies that support them: 

Environmental victories in 2024

Despite setbacks for environmental initiatives in Sweden, including cuts to the gasoline tax and the decision to eliminate the aviation tax, Naturskyddsföreningen achieved several significant milestones for the environment, thanks to the collective efforts of its supporters. Here are some of them:

  • A historic nature restoration law has finally been passed in the EU. At least 20% of land and sea will be restored by 2030—a significant victory for nature across Europe!
  • 65,000 garments found new homes thanks to 970 enthusiasts who organised clothes swap days this spring. In addition, over 11,000 people signed up for our 'Max 5' challenge to buy a maximum of five new garments in a year.
  • It was a record year for the critically endangered white-backed woodpecker! Twelve successful nestings took place among around 18 pairs. This is the third year with such a stable result, and several children and grandchildren of birds we released have nested this year.
  • The Dalarna Nature Conservation Association won an essential victory in the Land and Environment Court of Appeal. The judgements concerning the felling of forests with the protected species of knotweed have strengthened forest species protection throughout the country.

As we continue our partnership with Naturskyddsföreningen in 2025, we're eager to support their impactful work further. Their efforts demonstrate how collective action can lead to tangible, measurable environmental progress.

If your company hasn't yet partnered with Naturskyddsföreningen, now is the time to consider joining this vital movement. Supporting their work is not just an investment in sustainability—it's an investment in our shared future.

To learn more about how your organisation can contribute, visit Naturskyddsföreningen's website

Niyat Ghebremichael
Niyat is a content manager at Zooma since 2019. She loves to create content​ and helps to bring campaigns and ideas to life.
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