The Internship Hub

One of our weekly tasks during our time at Zooma has been to update the contact cards in HubSpot. But we are not just doing that for the records to look good; there's a reason why you should care for your database. Your database contains a lot of value and data that has lost its value and only costs you time and money. So cleaning your database will save time and money and avoid sending the wrong information to the wrong customers.

Today, it is more important than ever for students and job-seekers to market themselves digitally and via social media. LinkedIn is not only a social platform; it also plays a significant role in the recruitment process for many companies. Having an updated and active profile increases your chances of discovering by recruiters and employers if you're starting in your career. In addition, LinkedIn is where many employers look when it's time to hire a new person, so it's vital to keep your page updated and capture interest.

It can be advantageous to keep track of and work with SEO on a website, even if our education is not focused on that topic. HubSpot offers a tool called SEO alerts, helpful in optimising a website - regardless of whether you have basic SEO knowledge or several years of experience.

Working with digitalisation, the possibilities of creating content is enormous. One of the things we've learned during our education is the importance of offering a varied range of content. We have released articles in the shape of writing and video, and this week we are a part of a pod episode in Zoomas' Onlinification Pod.

We didn’t know before we started that Zooma was one of the first agency partners in Europe to collaborate with HubSpot, and the first company in the world to deploy HubSpot in a non-English language (Swedish and Norwegian).

Hi! We're Gina and Sofia, the two new interns at Zooma, and we are going to be here for 14 weeks until April 15th. We are classmates and are studying the last term to become marketing automation specialists. If you want to know more about us, you can read the blog post "Welcome Gina and Sofia!".