Thoughts, facts, and knowledge
Business strategy
Setting a strategy that generates results. Secrets to a successful strategy are revealed in the book “Good Strategy Bad Strategy” by Richard Rumelt.
Inbound
Enjoy this video by HubSpot's founders, Brian Halligan & Dharmesh Shah, introducing the Inbound Marketing Experience at Inbound 2013.
Some countries have are more than 50% mobile online traffic. Is your company providing a great mobile user experience?
Branding
A while ago a car manufacturer launched an automotive advertising campaign that got my attention. I still don't own a car from them. Why?
It's always interesting to read through companies' vision statements. One of my favourite vison statements is Amazon's.
I very often hear people exemplifying the best vision they know with John F Kennedy's Man on the Moon Speech. But is that really a vision?
Louise Waern
Anders Björklund
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Martin Ray
Stellan Björnesjö
