Thoughts, facts, and knowledge
Inbound
Enjoy this video by HubSpot's founders, Brian Halligan & Dharmesh Shah, introducing the Inbound Marketing Experience at Inbound 2013.
Branding
A while ago a car manufacturer launched an automotive advertising campaign that got my attention. I still don't own a car from them. Why?
Business strategy
It's always interesting to read through companies' vision statements. One of my favourite vison statements is Amazon's.
I very often hear people exemplifying the best vision they know with John F Kennedy's Man on the Moon Speech. But is that really a vision?