A weekly podcast about onlinification, marketing, and digital transformation.
Conversion
Learn how Göteborgs Stadsmission, one of our favourite good casues, uses storytelling and online communication to reach their audience and drive donation.
Webinars
In this podcast episode, WebinarGeek's Bryan van Anrooij joins us to explain why webinars deserve to be part of your online communication.
Good causes
Faktum CEO Sarah Britz discusses Faktum's business model, the role it plays for sellers, and the challenges of selling a print product in an online world.
2022 was a good year for The Onlinification Pod - we released 32 episodes and had some great guests. Here are the episodes that drew the most listeners.
Referral marketing
Referral programs have been around for a while, and that's because they're a great tool for boosting conversions - listen to find out how we made ours.
This episode's guest is Marie Ideström - founder and CEO of Womengineer, a foundation that aims to improve the uneven gender balance in the world of STEM.
Digitalisation
Implementing a PIM system can be a scary prospect - so we asked Jakob about how B2B companies can succeed and get a system that makes their work easier.
CRM
Many companies struggle with the CRM - but when used properly, it can drive business forward. In this pod, Automata's Jack Warren explains how they do it.
SEO
If you're looking to succeed on search in another country or in another language, you'll need to get good at international SEO - here, we explain how.
Being a Zoomer
In this pod episode, we're continuing our series of getting to know the Zoomers we don't usually have as guests. This week, it's Marko's turn.
In this episode, Doug and Annika discuss a decisive topic for companies like Zooma - what do buyers look for when choosing an agency to partner with?