Niyat is a content manager at Zooma since 2019. She loves to create content and helps to bring campaigns and ideas to life.
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Sweden celebrates its national day on Thursday, June 6, and the Zooma office will take a break. We will be back on Friday, June 7. Meanwhile, explore the latest reading recommendations that have captured our attention recently.
With Sweden's National Day approaching, Zoomers are preparing for a day off on June 6th. While our offices take a break, urgent matters can still be addressed via our support form. We'll be back on June 7th.
Here are our reading recommendations:
Introducing embedded experiences: Bring the power of Sales Navigator right into your CRM
LinkedIn has launched a new feature called Embedded Experiences, which is designed to integrate Sales Navigator's capabilities into CRM systems directly. This integration allows sales professionals to access LinkedIn insights and features without leaving their CRM, streamlining their workflow and improving efficiency. Read the article on the LinkedIn Sales Blog.
6 hard truths CEOs must face:
The 2024 CEO Study is the 29th edition of the IBM Institute for Business Value (IBM IBV) C-suite Study series. Conducted in collaboration with Oxford Economics, this study involved two rounds of survey-based interviews with over 2,500 CEOs from more than 30 countries and 26 industries. The interviews, conducted from December 2023 to April 2024, covered topics such as business priorities, leadership, technology, talent, partnerships, regulation, industry disruption, and enterprise transformation. Read the full report.
5 Marketing Trends That Might Not Survive in 2024 [HubSpot Research + Expert Insights]:
The article discusses outdated marketing trends businesses should abandon. Explore five marketing trends that are losing momentum and learn how marketers can adapt and respond effectively.
Happy National Day, Sweden!