Thoughts, facts, and knowledge
Customer satisfaction
Keep it simple!
Social media
CEOs need to get started using online and digital as a core part of their work - if you're a CEO, find out how to do it in this article.
Digital transformation
COVID-19 has caused B2B and B2C buying behaviour to change radically. But how can your company keep up?
ABM
You'll struggle to succeed with ABM without high-quality data on your target accounts. Here's what you should focus on.
When to post on LinkedIn. Social media activity can expose companies to extensive target group members that could turn into leads and business.
There is a massive disconnect between what content B2B-buyers expect and what B2B-companies deliver. Find out what you and your company can do about it.
Digital business and sales transformation is a hot topic in B2B. Money is spent redesigning customer experience, sales processes, and business models.
Learn how you and your company can achieve the wanted balance between data privacy and personalisation!
Marketing automation
The purpose of the article is to inspire you to increase your usage of email marketing.
Change and transformation are slow. Learn how to start being fast.
Business strategy
In this article, I present my view on how you could overcome operational silos.
I have listed a couple of questions here, that you could create answers to, and potentially get your desired digital transformation right.
Companies need to show interest in and understand the importance of customer-centricity to please their customers in every encounter.
In this article, I provide some of my thoughts around customer satisfaction: what it is, and why you and your company needs to begin measuring it.
Doing business remotely can feel daunting and challenging. We try to give you clarity and simplicity to succeed in doing business remotely.
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