Thoughts, facts, and knowledge
Google is creating a more and more complex “filter bubble”, due to that they are filtering peoples’ search results.
Customer satisfaction
Get an insight into what NPS is, and how you can use it to measure customer satisfaction.
Digital transformation
A natural development of kitchen convenience would be your refrigerator re-ordering milk and other groceries. But when will this become a reality?
Ecommerce
Today, Amazon's existence affects all companies and businesses to some extent. Read this post to learn more about it.
Business strategy
Here you can hear what Anders thinks of the expression: 'from outside-in' vs 'inside-out' perspective. 'I think it's much easier just to think outside.'
Here you’ll find a summary of the ten most common bits of advice regarding obtaining an online and digital mindset. Including a PDF that you can download.
Do you still have separate marketing, sales and aftersales departments? Is your customers experience of your company consistent?
If your company still use company-centric USPs, it is high time to bring in the outside perspective and start using UBRs!
What do you actually mean when using the expressions ‘online’ and ‘digital’? Are you sure about the difference?
Social selling means using offsite communities to find, connect with, understand, and interact with prospects. Are you using it?
Do you turn up to meetings without having done the most basic research before the meeting? Here are some basic reminders that hopefully will change that.
By the year 2032, my son will reach the legal age for driving—but with autonomous cars, will he need a driving license?
Social media
Learn about the top 6 social media sites in 2016 on the Chinese market.
Branding
In this ‘onlinified’ world, digital impressions last forever. Are you treating your online identity with the care it deserves?
NPS is a metric for assessing loyalty for a company's brand, products or services. It also correlates with business growth and trustworthiness.