Thoughts, facts, and knowledge
Customer satisfaction
How to define CPI, and how to distinguish and connect CPIs to KPIs?
Business strategy
I try to explain what strategy is, fully aware that my interpretation is based on experience, and not what the schoolbooks of the world tell us.
I have created 'Online and digital definitions'. It is about the importance of talking about the same things when it comes to online and digital is crucial
What is a digital strategy and get the presentation in which you will find a classification of six types of digital strategies.
In this article, you will find advice and examples on how to impress customers.
Digitalisation
In this post, I try to help you to understand the difference between digitisation, digitalisation, digital transformation and digital readiness.
Digital transformation
In 2001 I decided to go 100% digital, and I throw away pen and paper. This post will explain why I did it.
Advantages of making your NPS-scores public. Also, download the guide to increase your survey response rate.
Conversion
Learn how to generate sales leads through online and what you need to prioritise.
How Baidu functions versus Google functions? In this article, I try to cover the key differences between Baidu and Google.
Inbound
Here are the most read blog articles on The Onlinification Blog of the first half of 2019!
Social media
Find out why you should use LinkedIn as a natural part of doing business and download our free guide to set up & improve your LinkedIn profile.
Google is creating a more and more complex “filter bubble”, due to that they are filtering peoples’ search results.
Get an insight into what NPS is, and how you can use it to measure customer satisfaction.
A natural development of kitchen convenience would be your refrigerator re-ordering milk and other groceries. But when will this become a reality?
