Thoughts, facts, and knowledge
Sales enablement
It's often a challenge to achieve long-term success with sales enablement. By following these best practices, you can at least lay a good foundation.
Digital sales
What's the best way for a sales team to generate leads in 2021? As always, relevance is key.
Sales enablement - is it a must-have, or just a good-to-have for your sales team?
Customer satisfaction
Keep it simple!
Digital transformation
COVID-19 has caused B2B and B2C buying behaviour to change radically. But how can your company keep up?
ABM
You'll struggle to succeed with ABM without high-quality data on your target accounts. Here's what you should focus on.
Social media
When to post on LinkedIn. Social media activity can expose companies to extensive target group members that could turn into leads and business.
Digital business and sales transformation is a hot topic in B2B. Money is spent redesigning customer experience, sales processes, and business models.
Marketing automation
The purpose of the article is to inspire you to increase your usage of email marketing.
Business strategy
In this article, I present my view on how you could overcome operational silos.
I have listed a couple of questions here, that you could create answers to, and potentially get your desired digital transformation right.
Companies need to show interest in and understand the importance of customer-centricity to please their customers in every encounter.
Customer Performance Indicators (CPIs) can help you identify your customers' problem and solve it.
Inbound
Here are the most read blog articles on The Onlinification Blog of the first half of 2020!
How to define CPI, and how to distinguish and connect CPIs to KPIs?