Thoughts, facts, and knowledge
Social media
The key for B2B-companies sales teams is to be more relevant online to the people you want to provide answers and guidance to.
I keep hearing people claiming that everything changes so fast. I argue that this is b-s! I understand where it comes from, but see very little proof of it
Download a simple nomenclature and use it as the basis to build your internal nomenclature for online and digital terms and expressions.
Why do B2B companies focus on big data if they don't have the small data in place?
How Baidu functions versus Google functions? In this article, I try to cover the key differences between Baidu and Google.
Customer satisfaction
Very few companies have a plan for what to do with customer surveys response. Here are some actionable tips and advice.
Digital transformation
When will I be amazed by a device again? I am ready and prepared!
Inbound
Here are the most read blog articles on The Onlinification Blog of the first half of 2019!
The importance of the buyer persona is evident but where do you start with building one? Get some advice and download the free buyer persona template.
Ecommerce
Read in this article why no other company knows me better than Amazon does.
Find out why you should use LinkedIn as a natural part of doing business and download our free guide to set up & improve your LinkedIn profile.
Google is creating a more and more complex “filter bubble”, due to that they are filtering peoples’ search results.
Business strategy
Many companies have access to data but don't know how much, how to use it or what to do with it. Your management team have to decide about this possibility
Get an insight into what NPS is, and how you can use it to measure customer satisfaction.
Marketing
Steve Vaughan from HubSpot explains the logic behind inbound marketing through communicating with your knowledge as a trustworthy basis for your offering.