Thoughts, facts, and knowledge
Business strategy
What is a digital strategy and get the presentation in which you will find a classification of six types of digital strategies.
Customer satisfaction
In this article, you will find advice and examples on how to impress customers.
Brand loyalty is most crucial for all B2B-companies. I have created a PowerPoint with some effective ways to build brand loyalty.
I hope B2B companies make sure to increase thoughtfully integrated opportunities for their prospects and customers to have conversations with their experts
With the year 2020 around the corner, it's time for you to begin thinking about and planning for your business success in the year ahead.
Digitalisation
In this post, I try to help you to understand the difference between digitisation, digitalisation, digital transformation and digital readiness.
Anders explains what he thinks about omnichannel and why he doesn't want to use this expression.
Social media
Nearly half of the global population are social media users. If you wonder whether you should be active on social media, here is the answer.
Digital transformation
Whatever you are about to do involving online and digital, it must be fully aligned with your business strategy and your main company objectives.
Becoming a customer-centric company, is that something the sales department handles with support from marketing? Find the answers in this article.
In 2001 I decided to go 100% digital, and I throw away pen and paper. This post will explain why I did it.
Advantages of making your NPS-scores public. Also, download the guide to increase your survey response rate.
If you want to succeed online—get to know your customers and offer them what they want and need, like the butcher in my example. And take the quiz
Conversion
Learn how to generate sales leads through online and what you need to prioritise.
Inbound
Find out why B2B-sales is still facing the same challenges and watch the video to get tips on how to be very relevant and close to your prospective.