Thoughts, facts, and knowledge
Business strategy
Who will you pick as your guides in an "onlinified" and digitalised world?
You need to know how your online marketing and communication impacts your entire sales and customer satisfaction. Check out Zooma Online Grader!
Being fast today in the business industry is critical and forgot to evolve with their customers—it will determine the chances of future success or failure.
Here you’ll find a summary of the ten most common bits of advice regarding obtaining an online and digital mindset. Including a PDF that you can download.
In this blog post, I intend to help you decide if it is possible to recruit a modern marketer.
Do you still have separate marketing, sales and aftersales departments? Is your customers experience of your company consistent?
Customer satisfaction
Great insights about what constitutes a customer-centric company.
Inbound
Here are the five most read blog posts on Zooma’s The Onlinification Blog last year!
Digitalisation
Advise if you want your brand´s name to be top of mind when it comes to being the most onlinified and digitalised traditional company.
Thoughts on what a strategist is and what the role requires.
Some thoughts about the future need for necessary skills to remain relevant in a digitalised world.
If your company still use company-centric USPs, it is high time to bring in the outside perspective and start using UBRs!
The use of smartphones and devices has changed most of our purchase journeys and decision makings completely. How do you use the customers’ micro-moments?
Digital transformation
What do you actually mean when using the expressions ‘online’ and ‘digital’? Are you sure about the difference?
Some thought on how we all adapt and change expectations very rapidly when we get provided with effortless simplicity.
