Thoughts, facts, and knowledge
Coin, an example of a use case based efficiency maker
online nomenclature,sharevertising
When we will be amazed by a device again?
online nomenclature, what is an interaction?
Conversion
online nomenclature, what is kbi's
Inbound
Enjoy this video by HubSpot's founders, Brian Halligan & Dharmesh Shah, introducing the Inbound Marketing Experience at Inbound 2013.
Watch this video from HubSpot to get the basics of inbound marketing.
Business strategy
It's always interesting to read through companies' vision statements. One of my favourite vison statements is Amazon's.
I very often hear people exemplifying the best vision they know with John F Kennedy's Man on the Moon Speech. But is that really a vision?
What is an online touchpoint? An online touchpoint is the interface of a place online.
How often do you get a "Thank you" from the brands and companies that you purchase from and interact with?
Content creation
In August 2012 medium.com, the blogging platform, was opened. If you haven't tried it yet, get started!
Every month Trenwatching has published a trend briefing, and in May 2014, it contains a template for revealing consumer trends called Consumer Trend Canvas
Is marketing harder today than yesterday? Some of you say yes, some say no. Here are some of Zooma's thoughts.
What is the definition of online? Here is our suggestion to get you started.