Thoughts, facts, and knowledge
Business strategy
In this blog post I will explain to you why and how you should use ads to supplement your inbound campaigns.
1st day at Mobile World Congress 2015
What to expect from selecting a new agency within digital marketing? In this article, you'll be guided on how to be successful with your business partners.
It's always interesting to read through companies' vision statements. One of my favourite vison statements is Amazon's.
I very often hear people exemplifying the best vision they know with John F Kennedy's Man on the Moon Speech. But is that really a vision?
The Mobile World Congress is for the mobile industry and a mini-universe for all things mobile. Here are some reflections and thoughts from Zooma.
Humans love to compete and the same applies in the marketing and communications industry. What's the main force for agencies to compete for coveted prices?
Almost “all” agencies working with brands and companies suddenly are loaded with strategists…
It’s clear that the automotive industry in Europe is in trouble and has been so for the last couple of years. Are we in fact approaching "peak car"?
Apple makes great software and has a complete ecosystem of great products, we all know that. But what is the more hidden reason behind their success?