Thoughts, facts, and knowledge
Business strategy
1st day at Mobile World Congress 2015
Ecommerce
A few years ago we decided to explain inbound marketing in short. Now it's time again, but this time it's about how it enhances ecommerce!
Lot´s of people are speculating in where Google is going next. If you are among the curious watch this.
A question on the radar for many companies in the past year has been how to get user consent for using cookies on their respective .com/.xx's?
In April 2014 Amazon launched Amazon Dash, an ambitious attempt at reinventing ecommerce grocery shopping by combining hardware, software and mobile.
What is an online liker? Most people are lurkers online. The lurkers simply consume content and do no actively participate.
We thank you for reading the blog and promise to post new thoughts and facts 2015!
Social media
In February LinkedIn announced that they soon will make it possible for all members to post on LinkedIn Pulse - here's how you can make the most of it.
What to expect from selecting a new agency within digital marketing? In this article, you'll be guided on how to be successful with your business partners.
Enthusiasm is great to move your projects forward, but sometimes, you need to guide it to make the most of it.
In this article, you will be informed of what it is and read about examples of it.
Have you ever struggled to figure out how to put together an inbound marketing team? Here are a few thoughts on the subject from Mike Volpe, CMO at HubSpot
Inbound
Zooma will host the first annual Inbound Day in Gothenburg on November 13th - Tickets are limited so hurry up and register now!
Conversion
Imagine that you enter the start page on a .com or .xx. How often is it obvious what they want you to do?
The paper from our friend Geoff Hollingworth describes how the units change when collecting information and how it affects the experience.
Ingrid Wallgren
Stellan Björnesjö
Anders Björklund
Jonas Ydkvist
Martin Ray
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