Thoughts, facts, and knowledge
Content creation
How to set a content strategy that lets you build a “smarter” brand that’s ready “when it happens”.
The goal of the email subject line is to get someone to open your email. Here are 7 tips for effective email subject lines.
Marketing
A story about how to start engaging with social media
Inbound
Online Tips and Tricks: How to use multiple accounts on instagram
Business strategy
Zoomas report and reflections from Mobile World Congress 2016 in Barcelona were about how the new technology will shape you in the future.
Social media
LinkedIn can be a great source for business intelligence and help picture the size of your competition by simply performing a few searches.
Follow Zooma’s example: Provide all your colleagues with the username and password for your company’s Instagram account, just like we do! Good Luck!
SEO
How do you decide which offsite touch point to use? For example how do you decide whether YouTube or Vimeo is the right place to host video content?
Digital outlook
Zooma shares some trends and insights about how to spend your budget to achieve maximum ROI.
Which are your best performing blog posts? What have you learned from the last year that will improve your performance this year?
5 thoughts about what will happen in offsite communities (a.k.a. social media) 2016!
It’s that magical time of the year again! The time when we share the most content online during the whole year.
Customer satisfaction
NPS is a metric for assessing loyalty for a company's brand, products or services. It also correlates with business growth and trustworthiness.
Ecommerce
How should you organise your ecommerce team around the Inbound methodology, what typical roles are needed and what skills are necessary?
4 critical parts in how to succeed with Inbound thinking and how to apply it to your Business Customer Experience.
Per-Henrik Persson
Louise Waern
Rozanna Medica Hölje
Charlotte Björsjö
Ingrid Wallgren
Stellan Björnesjö
Anders Björklund
Jonas Ydkvist
Martin Ray
Anna Jodlovsky
Fabian Zetterberg