Thoughts, facts, and knowledge
Digital transformation
CAO drives everything that can be analogue! We have compiled a job description that you can download and print for use in your next job advertisement.
Reporting & Analytics
Review your blog article performance! An easy-to-use guide which will give you the best actions to take based on four scenarios.
Every digital transformation strategy needs to solve and overcome the biggest barriers to digitalisation. Download this PDF to learn how.
Online and digital has changed the way we think, talk, and interact. In short, it has changed how it is to be a human being today.
Business strategy
Companies are increasingly competing based on customer experiences, but few know what it's like to be a customer. Is it time to get to know your customers?
By truly understanding customer's needs, expectations and behaviour, most companies can become disruptive in almost any market.
Here you can hear what Anders thinks of the expression: 'from outside-in' vs 'inside-out' perspective. 'I think it's much easier just to think outside.'
Who will you pick as your guides in an "onlinified" and digitalised world?
You need to know how your online marketing and communication impacts your entire sales and customer satisfaction. Check out Zooma Online Grader!
Being fast today in the business industry is critical and forgot to evolve with their customers—it will determine the chances of future success or failure.
SEO
A look at the latest reports and articles outlining the most important ranking factors to consider when working with search engine optimization.
Digital design
A few essential things you have to consider when designing a website to meet a user’s mobile expectations.
Here you’ll find a summary of the ten most common bits of advice regarding obtaining an online and digital mindset. Including a PDF that you can download.
In this blog post, I intend to help you decide if it is possible to recruit a modern marketer.
Instead of offering yet another analysis of recent Search Engine Optimization (SEO) data, we've looked at the past to see what to learn for the future.
Anders Björklund
Fabian Zetterberg
Martin Ray
Stellan Björnesjö
Anna Jodlovsky
