This ‘stat of the week’ is about Marketing Spend. According to a recent survey by IBM / CMO Club, CMOs are planning to increase their spending across every stage of the buyer journey over the next two years by an average of 50 percent.
Chief Analyst & Digital Strategist since 2011. Advise businesses on how online and digital impact their business and plan a strategy to achieve maximum results. Inofficially top lumberjack at Zooma, officially top trendspotter.