The Onlinification Hub

When used properly, LinkedIn Sales Navigator can boost your whole sales operation. In this article, I share my tips for using it successfully.

This blog post lists some benefits of using a KPI dashboard and how it can help make better business decisions.

5 must-read books for business leaders to thrive in the digital age. Get advice about digital transformation, platform models, and the future of work.

Generative AI is making algorithms that can create new and original content. It's important to lean in and understand the fundamentals of how it works.

LinkedIn is a powerful tool for B2B decision-makers. By creating an engaging profile you can position yourself as a credible expert in your industry.

This blog post explores the benefits of Web3 and how using decentralised social networks could impact brands and marketers.

Overcome challenges in modernising B2B sales, marketing and service in the digital age. Learn tips and embrace the benefits of a digital transformation.

Voice search's growing importance in SEO. Statistics on voice searches are presented in this article. Make your website more visible with voice search.

Learn four essential tactics of a successful account-based marketing strategy to target and win high-value accounts.

Discover why the few B2B companies that have come far with onlinification and digitalisation use online and digital as a natural part of their work.

It's challenging to be a B2B sales rep; to manage expectations, competition and ensure you have time to meet the needs of everyone in your sales pipeline.

Three things that are always important not to underestimate or take for granted when involving a developer (or any human resource) in a project.

If you're not using LinkedIn as a salesperson, you're missing out on a major opportunity to connect with your potential customers.

Do you realise why many B2B companies are entering the editorial space? Do you understand that they will win?

As is tradition, we've rounded up the most popular articles from last year. As usual, it wasn't the articles published in 2022 that had the biggest impact.