Thoughts, facts, and knowledge
Inbound
Explore and enjoy Zoomers' summer reading list 2019! You will find a variety of book recommendations, and perhaps you'll discover a book of your taste.
Content creation
Find new ways to recycle your existing content and to generate new leads. I have listed some examples. Download a free presentation with more ideas.
Find some advice on how you could think and act to get tangible results when exhibiting at a trade show. And download the free guide.
The other day one of our friends asked me why content creation is important? In this article, I try to summarise the discussion we had.
The other day one of our friends asked me how I tackle content creation. In this article, I try to summarise the discussion we had.
The importance of the buyer persona is evident but where do you start with building one? Get some advice and download the free buyer persona template.
Business blogging
Learn what business blogging is and why it is so crucial. Download the PowerPoint presentation with the advantages of blogging to convince your colleagues.
Ecommerce
Read in this article why no other company knows me better than Amazon does.
Social media
Find out why you should use LinkedIn as a natural part of doing business and download our free guide to set up & improve your LinkedIn profile.
Google is creating a more and more complex “filter bubble”, due to that they are filtering peoples’ search results.
Business strategy
Many companies have access to data but don't know how much, how to use it or what to do with it. Your management team have to decide about this possibility
Customer satisfaction
Get an insight into what NPS is, and how you can use it to measure customer satisfaction.
Digitalisation
Get insights about trends and statistics that we think are important going into 2019 and beyond.
Get insights on how to get input to new content offers and articles for your blog or knowledge hub. Take part of my thoughts in our vlog.
Marketing
Steve Vaughan from HubSpot explains the logic behind inbound marketing through communicating with your knowledge as a trustworthy basis for your offering.
Niyat Ghebremichael
Cecilia Langenius
Martin Egerström
Anders Björklund
Louise Waern
Martin Ray
