Thoughts, facts, and knowledge
Business strategy
Is there a need for change in marketing? Hans Oskar suggests that development in society requires re-thinking of strategies in companies.
Customer satisfaction
Pokémon GO is an excellent example of customer experience. Read about five learnings about increasing the customer experience and inbound.
What are the pros and cons with hosting your site (WCMS) on premise vs. cloud-based?
Connect your Google AdWords account to HubSpot!
Conversion
Learn to increase your click through rates from the SERP and social shares.
What is the age of social products and how is it transforming the basis of what competitive advantage is?
Branding
In this ‘onlinified’ world, digital impressions last forever. Are you treating your online identity with the care it deserves?
Ecommerce
There is both a philosofical conviction and statistical proof, so read this article and be inspired to unleash your online business.
Reporting & Analytics
In marketing and sales today realise the need to make educated decisions based on data, one thing ultimately determines success: A metric-driven culture.
Content creation
If you look for photos and films with a CC0 license (Creative Commons zero license) you can be sure that there are ‘No rights reserved’.
Inbound
Guidance for calculating ROI of implementing a Content Management System (CMS).
Get an introduction to what a cms is and why you should use it. Get an overview of the most common platforms.
Images are key to get content attractive. Searching for images is time-consuming. To save you time I have gathered ten great sources for free images
The Internet of Things (IoT) is predicted to be the single most important factor impacting fundamental business logic in the coming decades. Learn why.
SEO
Have you ever heard of the ‘filter bubble’? In this blog post we'll shortly explain the concept, and why it’s important to be aware of it.
Hans Oskar
Fabian Zetterberg
Fredrik Abrahamsson
Qarin Lövgren
Stellan Björnesjö
Anders Björklund
Elisabet Isacchi
Ingrid Wallgren
